★ Introducing TNW’s Pay-to-View

Ever since The Next Web started taking the idea of digital publishing seriously, one of the things that we knew that we’d eventually run into was a question of how to monetize the content using something that was more effective than simple display advertising.

In the past year, we’ve seen exponential growth and a rise in our position on the Techmeme leaderboard to the point where a decision has to be made. So as of tomorrow, we’re going to introduce a way for TNW’s most loyal readers to be rewarded, while making sure that the casual, passing glancers stay happy too.

Beginning at 12:01 AM GMT, when you visit TNW you’ll see an option to join TNW Pay-to-View. For the first month, the subscription will cost you a mere $0.25, but then a tiered system will go into place in May:

1 – 3 articles per day: $1 per month
4-10 articles per day: $3 per month
Unlimited articles: $5 per month
For those choosing to subscribe to Pay-To-View, we’re going to make it very easy. You’ll pay for 1 year up front, and we’ll automatically renew your subscription for you. If you don’t want to renew, just give us 90 days written notice, mailed to The Next Web offices in Amsterdam, and we’ll be happy to arrange alternate options for you personally.

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