Nielson: The Mobile Consumer – A Global Snapshot – Feb. 2013

MOBILE THe NexT MediA POwerHOuSe When the first call was placed on a handheld mobile phone in 1973, the prototype device used was capable of less than 30 minutes of battery life and took 10 hours to re-charge. Fast-forward some 40 years later and mobile device ownership has reached critical mass around the world. Today, […]

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